Go Meet Cory.
Even great ideas need an ignition. We found ours when we rolled down to Arizona to meet Army Ranger, Sergeant Cory Remsburg. We went morning to night with Cory, his family, his doctors, and his beloved dog Leo. It was a day that set us on a path to change a lot of lives.
Before you launch a social philanthropy program you have to educate yourself. Immerse yourself. You have to partner with an amazing organization, follow them up an icy mountain and experience a miracle.
Frame it up, push the button, let the story tell itself.
Time to launch.
Thousands of submissions. Dozens of Skypes. How do you pick just one deserving veteran? With great care, a heavy heart and a surprise.